Choose a placement
Explore the car or browse the list. Each placement has its own price and position.
Live campaign · BMW G87 M2
Your brand, on my M2.
Sponsor a placement on a BMW G87 M2, built for the road and track. Your logo on the car, your brand alongside the build.
$0securedof the $100K target · 0%
$80K vehicle budget$100K build target
Sponsorships are open.
Loading the G87
Your logo on the M2. Your website linked here.
Approved placements feature on the car as the build and livery come together.Founding Supporters from $250 · 24 spots live auction · 0 bids
The sponsorship board.
Compare placements and prices. Buy a fixed-price spot or bid on an auction.
14 of 14 placements available
SpotSizeStatusBid / price
1Hood centerpieceXLtopAvailable$15,000Opening bid
2Roof marqueeXLtopAvailable$12,000Opening bid
3Driver doorXLdriverAvailable$10,000Opening bid
4Passenger doorXLpassengerAvailable$8,000Opening bid
5Driver rear quarterLdriverAvailable$7,500Opening bid
6Passenger rear quarterLpassengerAvailable$6,500Opening bid
7Driver front fenderMdriverAvailable$3,500Fixed price
8Passenger front fenderMpassengerAvailable$3,500Fixed price
9Windshield bannerLfrontAvailable$5,000Fixed price
10Front bumperMfrontAvailable$4,000Fixed price
11Rear bumperMrearAvailable$4,000Fixed price
12Rear deckLrearAvailable$5,000Fixed price
13Wheel + tire partnerLdriverAvailable$8,000Opening bid
14Lead Build PartnerXLdriverAvailable$25,000Opening bid
A place in the build
Founding Supporters
A lower-cost way for brands to join the build without taking one of the 14 primary sponsorship positions. Founding Supporters receive a small logo placement in the professionally designed M2 livery, a linked listing on BrandMyM2.com, and inclusion in supporter content.
Small logo on the M2 · Linked sponsor listing · Supporter content
Checking supporter availability…
How shared supporter placement works
Founding Supporter logos will be incorporated into designated shared supporter areas of the professionally designed Brand My M2 livery. Exact size, position, orientation and visual treatment are determined by Brand My M2 and its livery designer to preserve the overall design and visibility of primary sponsorship placements.
Primary sponsors retain visual priority. Your purchase does not assign an individual panel or grant creative control over the livery. Where practical, supporter decals can be applied and replaced individually over the primary livery.
How it works
Buy it or win the bid
Fixed spots are paid in full. Auctions start at an opening bid; placing your bid requires a 2% deposit ($100 minimum, $500 maximum), not the full sponsorship price.
Get your brand on the car
Every sponsor is reviewed. For an approved auction winner, the remaining balance is charged to the saved payment method. After approval and payment, your logo appears here; installation follows the build and livery schedule.
What the money buys
The plan for the M2.
The $100K target covers the G87 and the first stage of a SCHIRMER-focused build: suspension, wheels, tires, brakes and setup. Funding above that goes toward further development.
About Team SchirmerBuy the G87
Vehicle, tax, registration and delivery buffer.
Start the track build
Wheels, tires, suspension, brakes, alignment and first testing.
Stretch the build
More aero, weight reduction and track development as the budget allows.
Behind the build
From E36 to G87.
I’m a long-time BMW enthusiast in the NYC metro area. Of the 12 enthusiast cars I’ve owned, three have been E36 M3s—including a Dinan S3 and my current S54-swapped, track-focused E36.
I’ve been active in the NYC-area BMW community for years, with my cars and builds documented through my socials. The G87 is the next project: a SCHIRMER-focused build, driven around the metropolitan area and documented as it develops.
Payments and approval
Payments run through Stripe. Every sponsor is reviewed before appearing publicly. Outbid or rejected auction deposits are refunded automatically.
Not affiliated with BMW AG or Team Schirmer.
Questions & answers
Is this a donation?
No. You are buying a defined sponsorship placement and the published deliverables attached to it.
What does a sponsor actually receive?
Your approved logo on the vehicle for the campaign term, placement on this page with a website link, and organic visibility in the build, event and track content where that side of the car appears. No specific impression count or ROI is guaranteed.
How does an auction deposit work?
Auction placements start at the listed opening bid. Submitting a bid charges a 2% deposit, with a $100 minimum and $500 maximum. The deposit is part of the sponsorship price, not payment in full, and every bid is subject to sponsor review. If your bid wins and is approved, the winning price minus your deposit is charged to the saved payment method. Outbid or rejected auction deposits are refunded automatically.
Is this an official Team Schirmer build?
Brand My M2 is an independent project and is not affiliated with Team Schirmer. The goal is a SCHIRMER-focused G87 build using Team Schirmer components and the approach that defines their track-focused BMW builds.
Is the campaign all-or-nothing?
No. The $100K goal is a target budget, not a minimum funding condition. Approved sponsorships remain valid even if the full target is not reached.
What counts toward the total?
The progress total counts approved sponsorship value that has been successfully paid or settled. A current auction bid can appear on its placement while under review without being counted as secured.
When does my logo go on the car?
After approval and required payment, installation follows the M2 build and livery schedule. Timing estimates are not guaranteed. Unless a placement states otherwise before approval, the standard placement term is 12 months from first installation.
Can I cancel?
Before approval, you can ask to withdraw and receive a refund of amounts collected for that sponsorship. After approval, sponsorships are generally non-cancellable and non-refundable, subject to the full Sponsorship Terms and applicable law.